December 2011

Facebook Targeting – Targeting Ethnicities With Your Ads

As I covered in my Facebook Advertising strategy, Facebook Ads allows the advertiser to get laser fine targeting to find their exact demographic in a lot of ways. It’s far more targeted than Google’s Adwords (see my Google Adwords tips for a complete overview) allows you to be, in large part because people are willingly

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YouTube SEO

YouTube SEO

YouTube’s millions of videos receive a collective 2 billion+ views per day. If you’re looking to slice a nice piece out for yourself, you need to keep these YouTube SEO tips in mind to make sure that you’re doing all that you can to ensure that it’s your videos which are being seen by the

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IP Address SEO

IP Address SEO

I receive a lot of trackbacks (see what are trackbacks) to my various websites each day. In WordPress, it’s extremely easy to select them all and approve them all at once without having to check them out first because you think to yourself “hey new instant link juice!”. IP Address SEO Before you do so,

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Calculate Link Value

All Links Are Not Created Equal – 8 Factors Search Engines Use to Calculate Link Value

Link value isn’t a black and white science, there are many different values of weight which search engines place on links for a lot of factors which you may not have even considered or thought of. Here are 8 of the major factors which search engines use to calculate and assign link value. Calculate Link

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