In recognition of Halloween, today we’re going to talk about something verrry scary: private blog networks. Okay it’s not so much scary as it’s something which can be a valuable linking tool from an SEO stand point. Developing your own private blog network is an effective way to build link juice and traffic and spread […]
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Direct response marketing is a marketing tactic which dates back to the first television infomercials and which can now be used as an effective marketing technique online. Let’s talk about what is direct response marketing and how you can use it. What is Direct Response Marketing In the 1970’s, infomercials began to take off as
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Latent semantic indexing keywords, or LSI keywords is really just a dressed up name for synonyms or related keywords. It’s one of the Google ranking factors because to Google it looks much more natural to use variations of your keywords as opposed to repeating the same keyword over and over again. What Are LSI Keywords
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Mini sites can generate high percentage conversion rates, but don’t always rank well. We cover exactly what is a mini site and how to use it today. What is a Mini Site? A mini site is typically a one page website which revolves around some kind of direct response marketing (see what is direct response
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While it sounds like a delicious whipped dessert, Google fluff is one aspect of your website which you do not want to neglect or omit as doing so can have detrimental effects on your ability to rank within Google and the other engines. But what is Google fluff? What is Google Fluff Google fluff is
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The term “flat website” can have negative connotations and can be misinterpreted as a negative thing; perhaps conjuring the image of a site which only has a handful of pages, or in other words the opposite of a content site. A Flat Website The reality is that a flat website is actually exactly what you
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A content site is a web site which has a great deal of content (duh). This is in contrast to a mini site, sales page site, or any other website made of just a few pages of content. A lot of businesses continue to use these few page sites without realizing the negative repercussions in
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A couple of weeks ago I defined what is a link wheel. Now let’s go one step further and define what is a link pyramid. A link pyramid can double as or resemble a normal SEO strategy in many ways, and the reason it’s so effective is because it looks so natural even now in
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A traffic exchange can bring in traffic to your website. Many webmasters use it as their sole or as a supplemental source of visitors to their site. What is a Traffic Exchange? is a type of site which provides a service for webmasters in exchange for traffic. These sites are generally available completely free with
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A link wheel is a linking/SEO strategy designed to positively affect your rankings for the keywords which you use and are targeting. What is a Link Wheel This entails creating content on a number of Web 2.0 sites (see what is Web 2.0) and linking them in a wheel style WHILE linking back to the
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