Web 2.0 is a term which you’ve likely heard before but may never have learned exactly what it refers to as I myself have heard it used in a number of different situations with different definitions tacked on to it. What Is Web 2.0 Once considered a buzz term, the term Web 2.0 itself first […]
I talk a lot about split testing in all walks of optimization whether that’s on your site, off your site, in your design, when email marketing, etc. I figured that it was time I finally addressed what is split testing and more importantly how to split test. What Is Split Testing? First thing’s first, what
What Is Split Testing – How to Split Test Read More »
A lot of people are familiar with the term squeeze page, but if you’re not then you’ve likely been left out in the cold when I’ve thrown it around from time to time, especially when I’m talking about email marketing. What Are Squeeze Pages? The first thing to address is what are squeeze pages? These
What Are Squeeze Pages and How To Set Up a Squeeze Page? Read More »
Hopefully you have Google Analytics installed on your website so that you can track the various analytics and stats for your site. If you haven’t installed it yet, check out this post on how to add Google Analytics to your website. One question a lot of people have out of all of the stats you
What Is Bounce Rate in Google Analytics and How To Lower Bounce Rate? Read More »
Remarketing is oftentimes called behavioral targeting and is a big brother-esque way to advertise to internet users based on what they’re already interested in. As such it’s commonly misunderstood, so we’ll debunk the myths in this post but first and foremost identify what is remarketing specifically and how does it work? What is Remarketing? Remarketing
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You may have heard this term before. I even defined it in my eBook “The No Nonsense Marketing/Making Money Online Handbook” which you can get for free by signing up for my affiliate training course on the right; but if you don’t have the eBook, I’ve got you covered here. Long tail keywords are those
What Are Long Tail Keywords? Read More »
If you’ve ever started a new site, you may have found it difficult to get that website to rank right away. There’s actually a reason for this and ways to get around this problem to enjoy better rankings and traffic earlier on. What is the Google Sandbox The Google Sandbox effect refers to newer sites
What is the Google Sandbox Effect and How to Get Out Read More »
There are many types of SEO and ways to do it. Some are safe to do but others actually go against Google and other search engines’ rules, otherwise known in the marketing community as black hat SEO. But what is black hat SEO? What is Black Hat SEO? Black hat seo refers to employing controversial
What is Black Hat SEO? Read More »
This article is going to set out to explain a strange phenomenon and answer the quest of what is the Google Honeymoon Period. What is the Google Honeymoon Period I’ve gotten a lot of questions recently on what is the Google Honeymoon Period; an occurrence where a user will publish a new web page and
What is the Google Honeymoon Period? Read More »
CPL/CPA are two different acronyms which relate to affiliate marketing. What is CPL/CPA? Let’s define them both right now and give a little background on how each is used and how they differ from each other. What is CPA? CPA refers to cost per action. This is your classic sales oriented affiliate system. If I’m
