Google’s ranking factors are plentiful and one of if not THE most closely guarded secret of Google themselves. It is because these factors are kept a secret that no one is able to exploit them in order to tip the search results in their favor and Google is able to remain the most credible, profitable, […]
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Being able to create link bait can take care of all of your problems. Link bait is content which is especially attractive to other webmasters, thus encouraging them to link to your from their sites (hence the term “bait”). While link bait is primarily associated with links which obviously build your site’s presence in the
Link Bait! – Link Bait Ideas, Link Bait Examples, and Link Bait Strategies Read More »
As I discussed in my duplicate content penalty post awhile back, duplicate content issues are only issues when they are exist on the same website. This can happen easily depending on how your website is set up, but if you have the same content of a page which is located on different pages/URLs of your
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It’s important to have a map of your site to get your web site for both search engines and visitors alike. But what is a site map? What is a Site Map? It is a structured and sometimes navigable list of pages of a web site. You can think of it as a floor plan
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Deep linking refers to creating links to pages deeper within your site’s architecture as opposed to simply directing every link to your home page. Deep Linking This diagram demonstrates deep linking from external sites/pages to pages on your site below the main URL: Here are 5 reasons for why you want to be deep linking.
Are You Doing Enough Deep Linking? 5 Reasons to Use Deep Linking Read More »
While it sounds like a delicious whipped dessert, Google fluff is one aspect of your website which you do not want to neglect or omit as doing so can have detrimental effects on your ability to rank within Google and the other engines. But what is Google fluff? What is Google Fluff Google fluff is
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The term “flat website” can have negative connotations and can be misinterpreted as a negative thing; perhaps conjuring the image of a site which only has a handful of pages, or in other words the opposite of a content site. A Flat Website The reality is that a flat website is actually exactly what you
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A content site is a web site which has a great deal of content (duh). This is in contrast to a mini site, sales page site, or any other website made of just a few pages of content. A lot of businesses continue to use these few page sites without realizing the negative repercussions in
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One of the most basic things which a webmaster should understand is how to do on page SEO and the on page SEO factors to consider when both creating a new website or when adding new content and pages to an existing website. On Page SEO Factors On page SEO predominantly pertains to tweaking your
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With Google being the best search engine (see what is the best search engine), you obviously want to be ranking and ranking well for the keywords you’re targeting. It’s important being able to chart your progress in the search engines and seeing your rankings for the keywords you’re targeting so that you can see how
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