I recently wrote about how to copywrite like a president and mentioned that the first thing you need once you’re ready to market is to understand your customers inside and out. Nothing will help your copy and consequently your offers convert more than knowing exactly where your customers are coming from. This includes: The basics […]
Why You Need to (Actually) Think Like Your Customer When Marketing Read More »
Happy President’s day everyone. One thing which virtually every president this country has ever had is a gift with words. Finding the right words to convey your unique message to truly connect with an audience, and connect with them like no one else can, is the secret to achieving anything in this life. Our current
5 Tips to Copywrite Like a President Read More »
Negative SEO is more dangerous than ever for all webmasters regardless of the size or focus of their website. This is because every webmaster (no matter how small the niche) has competitors who are looking to knock him or her out of the SERPs. Combine this with the fact that Google is cracking down on
How to Protect Yourself From Negative SEO Read More »
As I recently discussed in my post on the most important thing in SEO in 2017, user metrics are more important than ever in determining your rankings. One of the most important user metrics is click through rate in the SERPs. Remember that, all things being equal, a website which gets more clicks for a
How to Improve Click Through Rate in the SERPs in Your SEO Audit Read More »
Another new year is upon us which means that for some marketers it’s the one time of the year they poke their heads up to learn “what’s new” in SEO in the new year. What sorts of things do they need to consider, change, or implement on their websites in order to continue playing into
The Most Important Thing in SEO in 2017 Read More »
I recently talked about how to protect yourself from email bot signups to your email list. Now let’s talk about how to identify a fake signup on your email list. Email Address Many email addresses look obviously spammy. Outside of your website and list living in and serving to Russia, .ru email extensions always make
How to Identify a Fake Signup on Your Email List Read More »
I recently talked about how after nearly a decade of being a loyal consumer of Aweber, I decided to make a switch and migrate to MailChimp. Now let’s talk about how I switched from Aweber to MailChimp. Note this will obviously only be specifically applicable if you’re making the same switch, but it’s good guidelines
How to Switch From Aweber to MailChimp Read More »
I talk A LOT about how to improve your organic search listings on this website as well as on MarylandSEOServices.net. But ranking well is only half the battle. Once you are enjoying high rankings for decently high volume search terms, the important question is what are you doing with that traffic? Here are three ways
3 Ways to Better Leverage Your Organic Traffic Read More »
Expired domains are great ways to capitalize on the efforts of someone else without having to spend a lot of effort or time on your own to reap the benefits. In the past, I’ve talked about how to use expired domains for SEO. Whether you’re looking to filter an expired domain into your own private
10 Ways to Spam Check Expired Domains Read More »
The once ironclad way to determine the relevance of a website/page, page rank, has long since become irrelevant and died off. The issue was that it become too easy to fake using backdoor linking practices such as using a 301 redirect to a much higher PR website so that the linking to site would adopt
Citation Flow Vs. Trust Flow Read More »
